Proof That web 2.0 Is Exactly What You Are Looking For

Your link should be a citation of facts originally posted on your site, using your site as an illustration of a point you made, or referring to your site as a source of more information. Indifferent. Does is matter where your inbound links are pointing? Have you seen this wonderful …

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What's the story about meta tags

How quickly can you identify the different demographics of the audiences for these sites? If nobody has heard of your brand or company name (and it's not part of the important keyword phrases) put it at the end of the title tag. Understanding how to spot growth opportunities takes a …

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Make the most of SEO by really understanding widgets

Truly though, having a blog with built-in social sharing and as-you-type SEO recommendations definitely helps. With or without that kind of technology, however, there are some steps you can take to leverage the growing use of social search. Google rewards human-edited directories, although it does not want to see paid …

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What are the merits of bread crumbs on today's web?

Google is also now looking at things like bounce rates - how long someone spends on your website. And it is looking at how your site renders on mobile and how quickly it loads. You can now get penalized for typos and mistakes. Similarly, your website will be targeting a specific …

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Actionable tips on web 2.0 and Pinterest

Because not all links are equal, you need to be very careful when you start a link building campaign. Build links for your business, for your customers, make them relevant and associate them with great content. Your users will be happy, Google will keep you in the search results and …

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Remember that white hat SEO make the web go round

Additionally, if your homepage content constantly changes, consider using a static homepage, and then using this page to point to other locations on your site. Standardized global brands also allow for the transference of best practices from one country to another. In simpler terms meaning how high you rank on …

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Write a 1000+ words article about web 2.0

Website owners need to carefully examine which search engines they want to target. Efficient use of content is necessary to create a positive experience for the visitor. Ideally they find what they are looking for quickly, they extract the information they need, and they take whatever actions they desire without …

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Combine responsive design and scraping for Supercharged SEO

By putting out content, not only does it help you create brand awareness, foster relationships with customers and attract new ones, it also helps you stand out from the competition. If you lie, you will get caught. Getting a higher search engine ranking translates to more clicks on your page …

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Carve out time for concentrating on landing pages

One way Google can algorithmically judge the value of a website's content is using a metric called "time to long click". A long click is when a user clicks on a search result and stays on the website for a long time before returning to Google's search page. Similarly, at …

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Invest in SEM

In fact, Twitter.com rejected hashtags at first. Site owners must focus on the quality of the backlinks rather than number of backlinks. Quality links mean links from a relevant site with a higher authority. Create social media accounts with the major sites and update them regularly. Avoid being spammy …

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Don't bury information in your copy

Procedures and processes for adding new content or making website changes (e.g., backups, maintenance, and deployment) should also be formalized. Getting to the top of search engine results often requires multiple factors to work in your favor. Some of these modifications have been so profound that listings of many …

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Who else wants to enjoy javascript

Include the right rich snippets, don't add schema.org markup just to inform Google about all the other stuff you do. The numbers make one thing clear: organic search is a worthwhile investment. Look for resources that deal with similar topics to your own site. You may find many Internet …

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Apply these secret techniques to assist with gateway sites

When the Web first gained popularity, it became important for a business to have a website. As online activity became more prevalent, it became important for a business to include a domain name in advertising and other materials. Now things have shifted again, and it's vital for a business to …

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Fresh ideas on how to improve your forums

Building a brand's image begins with developing brand awareness. TD-IDF means that content should include different phrases and that some of those phrases should appear more frequently than others. A "link" is when another website talks about yours and "links" to you as attribution. Visually, I prefer handcrafted antique rocking …

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Learning about indexed pages

Use a directory structure that organizes your content well and makes it easy for visitors to know where they're at on your site. Try using your directory structure to indicate the type of content found at that URL. Because the number of links pointing to your website substantially impacts your …

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Write about onsite SEO

It pays to start at the beginning and decide if you need to worry about SEO or not. Most businesses do, but some don't. A landfill of click-bait headlines that don't offer any kind of practical advice - sure, they look good from the outside, but as soon as you've clicked …

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When auditing your site, take time to think about URLs

Once Google goes mobile-first they're going to consider the mobile version of your page the "true" version. That hidden content is going to be 100% ignored by Big G. It can be a good idea to put yourself in your customers' shoes, particularly if you're hoping to get your content …

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How we improved our analysis in on week

Through blogs and social networking, brand managers can generate awareness and buzz, especially when they locate early adopters who are passionate about the brand and are willing to share that enthusiasm within their spheres of influence. A lot of exciting things are going on in SEO at the moment. Many …

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The ugly truth about keyword stuffing

In the marketing arena, senders are companies seeking to transmit ideas to consumers, employees, other companies, retail outlets, and others. SEO tools are a necessity to any SEO campaign. They can save you time and provide you with valuable insights into your own and your competitor's websites. Needless to say …

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Everything you need to know about comment spam

A large chunk of my time finding links is by looking through my competitor's link profiles. Essentially, you're piggy backing off of their success. Getting screen time from visitors to a site depends on how well you know who you're trying to target and how much you can tickle them …

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Education is the best legacy when it comes to ROI

Just like you should interview others, seize opportunities to be interviewed, no matter how small the audience is. The 5-600 words that take you 15-20 minutes can turn into a few highly authoritative contextual links. Websites can benefit from mixing evergreen content with their fresh posts and pages. The hardest …

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What are the merits of meta description on today's web?

What we should be worried about is having a large number of web pages on our websites that are mostly duplicate content, or product pages with such short product descriptions that the content can be deemed thin, and thus, not valuable (to neither Google, nor the reader). Optimizing a blog …

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Make widgets a priority

Google follows links. Links are important. So get the word out. Reach out to other site owners - preferably of topically related websites. Mobile does not necessarily mean on the go. Studies find that people often grab the nearest device to look something up and in most cases that's their smartphone …

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Thousands of customers for your business

Google has adopted this blended (SERP) model, calling it Universal Search. A superior strategy over trickery is to put the time in, study, experiment, and always measure everything. Good transaction sites take advantage of the Web to gather information about customer demographics, needs, and preferences and to test response to …

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Numerous ideas for bounce rates

Getting consumers involved enhances wordof-mouth communications.. To buildloyalty, marketers seek to engage customers with the brandat every contact point; that is, any place where customers interact with or acquire additional information about a firm. Select a valuable blog post that was published a year or more ago but is still …

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Header tags have been a hugely important part of SEO

Check out my Complete Guide to Link Building to find the best methods currently in use. Instant communication creates the potential to generate buzz and excitement. In order to bring freshness to a campaign, company marketers may tweak or modify a tagline every few years. SEM and SEO can be …

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Why quality matters

If your website or webpage suddenly or gradually changes focus over time (say from a carpentry guide to a best practice SEO guide - sounds unlikely, but you never know), then anchor text pointing to you will likely change in line with the different topic. Google may then decide that your …

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Understanding static pages

Webmasters used to do everything traditionally from on-page optimization to off-page optimization such as emailing fellow webmasters to exchange links. Technology and software development has made it much easier for SEO and positioning websites using search engine optimization tools. Choosing a perfect focus keyword is not an exact science. You …

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Fun with sitemaps for now

Similarly, at the top of the screen are shopping results, and just below those are organic results from website owners who have done their SEO homework. Employ browser-safe fonts such as Times New Roman, Georgia (serif font), Arial, Helvetica, or Verdana (sans serif font). Advertisements and other marketing communications can …

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Beginner's guide to analysis

To increase brand recall, frequency becomes more important than reach. Both external and internal backlinks can play an important role in any SEO strategy. Therefore, inclining towards any one of them or over-doing them is not a wise thing to do. A niche social networking site focuses on an interest …

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The truth about link building

One of the simplest and most effective ways of making your content look more attractive, to both online viewers and search engines, is to include a couple of great images to support your content. Trustworthy sites tend to link to other trusted sites, while spammy sites receive very few links …

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Monitor the evolution of your Google search results

Utilizing the steps consumers and businesses follow when making purchase decisions assists the marketing team in creating quality communications. There are two main philosophical buckets of practices for SEO: black hat and white hat. Spend some time looking at other websites within your niche, sites that perhaps are not performing …

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Take the stress out of CTR

If it works for 91% or businesses, it is very likely to work for you too. The number of people utilizing a smartphone with a voice search function has steadily increased since the introduction of Siri. Twitter hashtags are a great way to create visibility for your brand and showcase …

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